Bernas, Albert T.

“Elvis said it best: "We can't go on together with suspicious minds. ”

“Elvis said it best: "We can't go on together with suspicious minds. ” Elvis has his song “Suspicious mind” it is about a love relationship between two a man and a woman, and this talk about trust in a relationship, it said that if both think that are lying to each other one of them might break up because they have no trust for each other.

The “Suspicious Mind” can also be related to a company and a customer relationship, and the trust issue is very important it serve as the connection between the two. So company should make sure to maintain or gain more of the trust of their customers. Because if the customer lost their trust to the company, they might just walk out and find another. Same as for the company they should also have trust on their customers example most of their customer are telling them about a defect on a product or a problem then the company should take responsibility and look at what is the problem of the product that cause defect. They shouldn't ignore them because it might be a big problem in the near future.

So to say, Companies should always make sure about the trust of their customer to them because trust also serve as the connection or the bridge between the company itself and the customers. Because if there are no trust like in a love relationship, problems might arise for the both of them in the future.